Monthly archive for July2017

11 tips for improving your EDM engagement

11 tips for improving your EDM engagement

Recently I decided to reduce the insane number of emails I was receiving every day so as each marketing email landed in my inbox I made a quick judgement about whether to remove myself from the database or to stay in the loop. Speed reading…

Continue reading →

Businesses are social too

Businesses are social too

It was immediately obvious how B2C businesses could use social media to their advantage – fun, relatable and informal content that was well, social in tone. It took a while for the B2B world to find their niche, but boy, has that changed. B2B social…

Continue reading →