Tag archive for design

2017 Design trends – what’s been hot?

2017 Design trends – what’s been hot?

Well, with 2017 getting older and spring almost upon us, we thought it time for a little reflection on what trends have been popular this year. We’re looking at the usual suspects of colour, typography and layout and within each of those we have seen…

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How to choose the perfect font for your brand

How to choose the perfect font for your brand

An essential part of designing your brand is font selection. At its most basic, it commands consistency. Beyond this, fonts lead to a visual brand identity and assist with recognition in a busy marketplace. Furthermore they communicate brand traits and need to speak to your…

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Colour choice: How it impacts upon your brand.

Colour choice: How it impacts upon your brand.

The connections we make with colour during our lives stay with us forever: colour retains memories, and memories retain colour. Colour corresponds, communicates and has incredible cultural value and meaning. It informs us about everything in our surrounds, such as the change of the seasons…

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Why white space is critical in good design

Why white space is critical in good design

Balance, harmony, elegance, professionalism, promoting a clear message… These are the words coming to mind when I think of the use of white space in graphic design. But before we continue down the path of white space, let’s take a quick detour into the topic…

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