Tag archive for public relations

Five Tips To Managing And Improving Your Business Reputation

Five Tips To Managing And Improving Your Business Reputation

Being in business is like diving in to a pit of snakes. There are dangers lurking at every turn – staff turnover and training, fluctuating cash flow, client dependence, people stealing your coffee cup, fatigue and a lack of resources when you need them most,…

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If at first you don’t succeed… take a journo to lunch.

If at first you don’t succeed… take a journo to lunch.

If at first you don’t succeed… take a journo to lunch. How does a public relations practitioner get their story in the news? How do you get a radio interview for your client? How do you get them on TV? We have had times in…

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The pressure of good publicity

The pressure of good publicity

A tale of woe to be sure… as they would have said in the old days. A while ago my better half read a story in Epicure, in The Age, about “Australia’s Best Vanilla Slice”. It was purportedly served from the fish and chip shop…

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